Master the skills, strategies, and techniques that drive business growth in today’s competitive market. This Advanced Sales Training Course in Riyadh is designed for professionals seeking to enhance their sales performance, improve client relationships, and consistently achieve higher revenue. The program focuses on B2B and B2C sales, with practical exercises, real-world scenarios, and proven frameworks to ensure measurable results.

Who Should Enroll

This course is ideal for:

• Experienced sales professionals and executives aiming to elevate performance
• Business development managers and key account managers
• Entrepreneurs and startup founders looking to scale revenue
• Marketing and customer service professionals transitioning into sales roles
• Corporate teams seeking tailored in-house training programs

Course Benefits & Learning Outcomes

By the end of this Professional Sales Training Course in Riyadh, participants will be able to:

• Master the essential qualities of a professional salesperson
• Differentiate selling, marketing, and negotiation for strategic advantage
• Conduct sales forecasting and business analysis for improved planning
• Apply consultative and facilitative selling techniques effectively
• Understand customer behavior, buying cycles, and decision-making triggers
• Build trust and rapport using advanced methods like the O.P.E.N. technique
• Create compelling sales presentations and business proposals
• Recognize buying signals and close deals confidently
• Handle objections and overcome sales resistance
• Strengthen client relationships through CRM and key account management
• Set SMARTER goals for continuous personal and professional growth

Business Impact:

• Increased sales revenue and performance
• Stronger client retention and loyalty
• Higher negotiation and closing success rates
• Improved alignment of sales teams with organizational objectives

Why Choose This Program

• Expert Trainers: Led by seasoned sales leaders with international corporate experience
• Certification: Receive a recognized completion certificate to enhance credibility
• Practical Learning: Hands-on exercises, role plays, and real-world case studies
• Corporate Focus: Customized programs for organizations across Riyadh, Saudi Arabia, and the GCC
• Trusted Partner: Training delivered across banking, FMCG, IT, healthcare, and more 

Course Outline

Advanced Selling Skills Course equips sales professionals with high-impact techniques to build trust, uncover client needs, and close deals effectively. Participants learn consultative selling approaches, negotiation tactics, and relationship-building strategies that drive long-term customer loyalty and business growth.

Day One: Foundations & Strategy

• Introduction to Advanced Sales
• Essential Qualities of a Professional Salesperson
• Differences Between Selling, Negotiation & Marketing
• Business Analysis and Planning Strategies
• Sales Forecasting Techniques
• Components of a Successful Sale
• B2B Sales Process and Customer Understanding
• Facilitative vs. Consultative Selling
• Buying & Selling Cycle
• Targeting the Right Decision-Maker
• Building Trust & Rapport with Clients
• Selling Using the O.P.E.N. Technique
• Features, Advantages, Benefits (FAB) Method 

Day Two: Execution & Client Management

• Writing Effective Sales Proposals
• Designing and Delivering Sales Presentations
• Preparation & Delivery Techniques (5Ps of Presentations)
• Identifying Buying Signals & Closing Deals
• Overcoming Sales Resistance
• Key Account Management & Customer Retention
• Understanding Client Needs and Expectations
• Customer Relationship Management (CRM) Best Practices
• Behavioral Styles in Sales & Communication
• Motivation Techniques for Sales Teams
• Setting SMARTER Goals and Continuous Improvement

Methodology

Our Advanced Sales Training in Riyadh combines a practical, hands-on approach with strategic insights to ensure measurable results. Participants engage in interactive exercises, role-plays, case studies, and real-world B2B and B2C scenarios, allowing them to apply sales techniques immediately. The program emphasizes consultative selling, effective client relationship management, and data-driven decision-making through sales forecasting and analysis. This blended methodology ensures learners not only understand advanced sales concepts but also develop the confidence and skills to implement them effectively in their organizations, driving sustained revenue growth and stronger client relationships.