Social Media Marketing Course

Skyrocket Your Business Growth with Social Media Marketing in Riyadh, KSA

In today's digitally driven world, social media is more than just a way to connect with friends. It's a powerful marketing tool that businesses of all sizes can leverage to reach new audiences, build brand awareness, and drive sales. 

Our comprehensive Social Media Marketing (SMM) Course, designed and delivered by industry experts at IIPD Global , equips you with the skills and knowledge needed to thrive in the ever-evolving landscape of social media marketing.

Why Choose Our SMM Course?

• Master the Fundamentals: Gain a deep understanding of social media marketing strategies and techniques, from platform-specific approaches to content creation and community management.
• Learn from the Best: Our instructors are experienced practitioners who share the latest trends, best practices, and success stories to keep you ahead of the curve.
• Hands-on Experience: Our curriculum goes beyond theory. You'll gain practical experience working with popular social media platforms and tools.
• Real-World Insights: Analyze successful social media campaigns through case studies, discovering how leading brands have harnessed this dynamic platform for growth.
• Interactive Learning: We foster a stimulating learning environment with practical exercises, group discussions, and interactive sessions to solidify your understanding.
• Earn Recognition: Upon completion, receive a globally recognized certification that validates your expertise in social media marketing.

Course Outline:

Our meticulously crafted program delves into various modules, equipping you with the necessary knowledge and skills to navigate the ever-changing social media landscape.

Introduction

• What is social media
• History of Social Media Marketing
• Importance of social media
• SMO strategy for business
• Social media key concept
• Business profile creation
• Brand Awareness
• Social media engagement
• Viral marketing

Facebook Optimization and Marketing

• Introduction to Facebook
• Setting up and optimization of Facebook profile
• Introduction to Facebook Groups and its importance
• Facebook events
• Creating A Facebook Page for Your Business
• Effective Facebook Marketing Strategy
• Overview of Facebook adverts and how it Work.
• Facebook Ads manager
• Setting up Ads and campaigns
• Introduction to audiences in Facebook ads and the various types.
• The importance of remarketing in Facebook

Instagram

• What Is Instagram All About
• Why Businesses Should Use Instagram
• Setting Your Profile Up for Success
• How to Build Followers and Gain Attention
• How to make money with Instagram
• Position Your Business on Instagram
• Hashtags #The Key to Success

Pinterest

• Understanding the basics of Pinterest
• Optimizing your Pinterest profile
• Creating and organizing boards
• Pinning best practices
• Creating engaging content
• Driving traffic to your website
• Advanced techniques

Twitter

• Getting Started: Creating an Effective Twitter Profile
• Twitter Fundamentals - Setup and Basic Functions
• Importance of tweet quality to ensure engagement.
• Twitter Daily Operations and Marketing Strategy

LinkedIn

• Boost Your LinkedIn Profile
• How to Post on LinkedIn to Become an Expert
• How to Add New Sales Prospects on LinkedIn and Contact Them
• How to Add More LinkedIn Connections Using Advanced Search
• How to Add Tags to Your Contacts for Easy Searching
• How to Easily Get More Endorsements and Recommendations
• How to Get Amazing Recommendations on Your Profile
• How to Get Your LinkedIn Profile to Rank in Search Engines
• How to Make Sure Your LinkedIn Profile Ranks in Search Engines
• How to Use LinkedIn's Blogging Platform for More Visibility
• LinkedIn Ads

Social Media ROI

• Social Media Marketing ROI Intro
• Key elements of social media ROI calculation
• Reasons to calculate social media ROI.
• How to Calculate Social Media Marketing Return
• Challenges with calculating return
• Identify your SM goals and actions.
• Social Media Marketing ROI Calculation
• Benefits of social media beyond dollars
• Enhancing your social media ROI
• Calculate the value of the action.

Conclusion

Don't miss this opportunity to unlock the immense potential of social media for your business success. Enroll in our Social Media Marketing Course at IIPD Global in Riyadh, Saudi Arabia, and embark on a journey to connect with your audience, build your brand, and achieve remarkable results in today's digital age.